the purpose of this study was to investigate the brain activation patterns in response to thehuman color preference by using a functional magnetic resonance imaging (fmri). a total of 31 healthyhumans without color blindness were participated in this study. the brain activation was induced by viewingof eight different colors: black, gray, blue, green, earthy yellow, red, yellow and white. the q...

There are many websites and researches that involve cooking recipe recommendation. However, these websites present cooking recipes on the basis of entry date, access frequency, or the recipe’s user ratings. They do not reflect the user’s personal preferences. We have proposed a personalized recipe recommendation method that is based on the user’s food preferences. For extracting the user’s food...

Problem statement:The fungal infections could be life-threatening in immunocompromised patients. Candida albicans is the most frequent fungi in the oral cavity. Approach: The first step for treatment could be done using topical antifungal agents. Nystatine is a choice for mentioned usage but there are some problems in its using including: unfavorite taste, frequency of usage, etc. Finding bette...

Passenger behavior is the fundamental factor driving air transportation market reactions to the managerial decisions of airlines; therefore, it is important to understand passenger path choice process, and to develop a valid model to represent it. In this thesis, passenger disutilities are used to indicate passengers' sensitivity to alternative path options. Accordingly, passenger disutilities ...

Interior planting has become increasingly popular in the working environment during the last 30 years. To better understand how plant variegation may affect human health. The study addresses question of whether different kind of plant variegation have particular effects on psycho-physiological parameters, such as wellbeing, and the potential role of colors variegation in these effects. The pres...

A logo epitomizes a brand and depicts the picture of a product; consequently, attention, as an initial step of the AIDA model, to the logo is a good-looking index to survey the cognitive processing during consumers’ decision-making. Eye tracker extracts the visual attention data. For these reasons and appreciated from fixation duration, in the present study, the process of visual attention to t...