in this study, which is in the course of help to the development of the export and the export marketing in the realm of the food industries, ten factors including the firms size, the export experience, the export stimuli, the export problems, the competitive advantages, the export commitment, the adaptation product strategy, the adaptation pricing strategy, direct export channel and overseas ad...

export performance is one of the concepts highly stressed in the literature of international marketing. the aim of this paper is to identify the influence of firm behavior (number of markets, export commitment and price adaptation) on export performance. the methodology of this study is quantitative, using survey research, with a sample of 37 export companies. questionnaire was used for gatheri...

The rapid world economic growth have stimulated the businesses towards involvement in international marketplaces due to their low business risks, low commitment of resources and high flexibility. However, the evidence indicates barriers to export are thought to vary across different stages of internationalization. Therefore, this empirical study was carried out to explore export barriers of agr...

this article analyses the effects of foreign exchange commitment and exchange rate unification policies on iran’s non-oil exports during the last three decades. in addition, the effects of these policies on non-oil exports have empirically been estimated. for this purpose, an export supply model was estimated using the econometrics technique of auto regressive distributed lag (ardl) and reliabl...

This paper investigates the relationships between firm, industry and market-related variables, strategy, strategy implementation and performance for Philippines exporters. The model follows Cavusgil and Zou (1994) with the addition of strategy implementation as a mediating variable between strategy and performance. We conclude that strategy implementation influences performance, both directly, ...