نتایج جستجو برای: retailer
تعداد نتایج: 3455 فیلتر نتایج به سال:
building retailer equity increases revenue and profitability by insulating retailers from competitors. store image is the basis of retailer equity, but extant literature offers little in sight in to the empirical research which takes store image dimensions as antecedents of retailer equity. this paper establishes a theoretical and empirical basis that shows the impact of selected store image di...
this study deals with a two-level supply chain consisting of one manufacturer and one retailer. we consider an integrated production inventory system where the manufacturer processes raw materials in order to deliver finished product with imperfect quality to the retailer, where number of defective product has a uniform distribution. the retailer receives product and conducts a 100% inspection....
M consumer durable retailers often do not advertise their prices and instead ask consumers to call them for prices. It is easy to see that this practice increases the consumers’ cost of learning the prices of products they are considering, yet firms commonly use such practices. Not advertising prices may reduce the firm’s advertising costs, but the strategic effects of doing so are not clear. O...
we model a real-world case problem as a price competition model between two leader-follower supply chains that each of them consists of one manufacturer and one retailer. t he manufacturer produces partially differentiated products and sells to market through his retailer. the retailer sells the products of manufacturer to market by adding some values to the product and gains margin as a fracti...
A small number of retailers are determining more and more how consumer products are made and sold in the US. As widely reported in the trade press, these dominant retailers are dictating their terms to the manufacturers while other retailers do not enjoy the same leverage. In this study, we make the distinction between a dominant and a weak retailer, and investigate the dominant retailer/manufa...
This research paper was designed to examine the influence of corporate social responsibility (CSR) associations and environmental concerns on consumer-retailer love and attitude toward the retailer, as well as the subsequent effects on consumer behavioral intentions regarding the retailer, such as repeat patronage intention and willingness to pay a premium price for products offered by the reta...
Assuming consumers choose retailers based on their average price perceptions, previous research examined how different retailer pricing strategies (frequent discounting, deep discounting and everyday low pricing) influence these perceptions. In these studies, participants typically viewed competing retailer's product prices over multiple trials that simulated multiple shopping occasions. Then, ...
In this paper, we examine the levels of care which would be chosen by a monopolistic manufacturer and competitive retailer, when both the manufacturer and retailer can affect the probability of an accident and when the manufacturer cannot observe ex ante the care chosen by the retailer. We show that if retailer bankruptcy is not possible, retailer liability is superior to manufacturer liability...
W are the drivers of retailer pricing tactics over time? Based on multivariate time-series analysis of two rich data sets, we quantify the relative importance of competitive retailer prices, pricing history, brand demand, wholesale prices, and retailer category-management considerations as drivers of retail prices. Interestingly, competitive retailer prices account for less than 10% of the over...
This study focuses on the impact of two antecedents of retailer personality (grasped by five personality traits: introversion, conscientiousness, agreeableness, sophistication and disingenuousness), on trust and attitude toward the private brand, as well as on one major consequence of these three concepts, loyalty to the retailer. Data were collected through a natural experiment on a convenienc...
نمودار تعداد نتایج جستجو در هر سال
با کلیک روی نمودار نتایج را به سال انتشار فیلتر کنید