Iran`s pharmaceutical products market as one of the major markets of the country has been faced with fluctuations over time. Suitable market selection is necessary for stability of pharmaceutical exports. Study of the global market structure of this product leads to policy makers in development, production, and trade of pharmaceuticals and finally increases country’s share of the world pharmace...

Iran`s pharmaceutical products market as one of the major markets of the country has been faced with fluctuations over time. Suitable market selection is necessary for stability of pharmaceutical exports. Study of the global market structure of this product leads to policy makers in development, production, and trade of pharmaceuticals and finally increases country’s share of the world pharmace...

iran is a developing country in middle east which has experienced some political and economical turbulence during the past decades. government of iran, after the 1979 islamic revolution, has devoted considerable resources on national health, including the pharmaceutical sector. as a result, health indicators have improved substantially over the past two decadesnd the availability and affordabil...

Iran is a developing country in Middle East which has experienced some political and economical turbulence during the past decades. Government of Iran, after the 1979 Islamic revolution, has devoted considerable resources on national health, including the pharmaceutical sector. As a result, health indicators have improved substantially over the past two decadesnd the availability and affordabil...

Iran is a developing country in Middle East which has experienced some political and economical turbulence during the past decades. Government of Iran, after the 1979 Islamic revolution, has devoted considerable resources on national health, including the pharmaceutical sector. As a result, health indicators have improved substantially over the past two decadesnd the availability and affordabil...

like other sciences, market segmentation, as a science, seeks to realize unique needs of human being. in health market, individual diagnostic and curative methods are practiced more than anytime. however, a foundation of this market, pharmaceutical market, is not as advanced as other products and services markets in terms of segmentation. regarding the complexity of pharmaceutical market, it is...

Chinese pharmaceutical market value is about USD 110 billion in 2009, and it has become the world’s second largest market. Chinese pharmaceutical firms are becoming a growing player in global pharmaceutical chains. In this paper, sample firms are selected and surveyed with a focus on effective internationalization strategies and paths, through an empirical research, this paper summarizes the in...

In this paper we explore the impact of electronic commerce on the industry structure and market power allocation of China’s pharmaceutical industry. Firstly, we describe the overall characteristics of the pharmaceutical Industry in general. Secondly, we develop a value chain based framework of analysis for China’s pharmaceutical industry. We divide the pharmaceutical industry value chain into t...

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