نتایج جستجو برای: marketing framework by using meta

تعداد نتایج: 8860885  

Journal: :مدیریت بازرگانی 0
امیر مانیان دانشیار گروه مدیریت فناوری اطلاعات دانشگاه تهران، تهران، ایران محمد حسین رونقی دانشجوی دکتری مدیریت فناوری اطلاعات دانشگاه تهران، تهران، ایران

information technology has been considered the greatest innovation of the new era because it has a lot of fruitful social economic and scientific impacts. e-marketing joins creative and technical aspects of the internet, including: design, development, advertising and sales. this research aims to design an e-marketing framework by using meta-synthesis method. in order to design and explain a co...

Journal: :مدیریت فرهنگ سازمانی 0
غلامرضا جندقی استاد دانشکده مدیریت پردیس قم دانشگاه تهران حمیدرضا ایرانی احمد افخمی افخمی

the aim of this paper is to review the presented researches in marketing management in recent years. there is a vital need for a research to show trends and gaps of academic researches among iranian universities. to answer this need, a comprehensive framework that covers marketing management is developed and is validated by experts. secondly, 340 accepted papers which are passed 2 peer reviewpr...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه شاهد - دانشکده هنر 1391

now-a-days graphic design plays a major role in influencing culture, society, business, and customers, in such a way that one could look upon every individual as a potential customer. graphic designers seek to identify customers needs and find an intelligent solution for them. correct identification and understanding of those needs is the first step towards achieving ones goals. marketing knowh...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه شیراز - دانشکده علوم انسانی 1391

the present study aimed at investigating how different news agencies using the concept of legitimation/delegitimation represent the same event differently. to this end, van leeuwens (2008) legitimatory/delegitimatory framework was applied to the data gleaned from the iranian state-run news agency fars news, british state-run news agency bbc, and also american state-run news agency voa. the resu...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه مازندران - دانشکده علوم انسانی و اجتماعی 1388

abstract the present study was conducted to examine the effect of proficiency on students interaction while carrying out the grammar-based task(s) in collaboration. in particular, the study examines whether the level of proficiency affects the learners’ focus of attention to grammatical and lexical features. the study takes a further step and examines whether there is any difference in the use...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه علامه طباطبایی - دانشکده روانشناسی و علوم تربیتی 1388

the aim of this study is investigating the effect of teaching “metacognitive strategies” on the way which scientific information retrieval workes by the using of google scholar searching machine on the students of ms in the psycology & education faculty of allameh tabatabayi university in 2007-2008 academic year. the statistical community was the students of ms in psychology & education facult...

خداداد حسینی, سیدحمید , شفیعی رود پشتی, میثم, محمدیان, محمود , کردنائیج, اسداله ,

Nowadays two concepts of sustainable development and integration of processes have extremely influenced business atmosphere. Marketing, as one of business sciences, and automobile industry, as a parent industry, are influenced by these changes. In this direction, this article aims to design a integrated model for fulfillment of Iranian automobile industry sustainable marketing. For this purpose...

پایان نامه :دانشگاه آزاد اسلامی - دانشگاه آزاد اسلامی واحد تهران مرکزی - دانشکده زبانهای خارجی 1391

different researchers in different parts of the world have investigated the strategies used to translate written works ranging from novels to classroom assignments. however, by the significant increase in the number of postgraduate students in iran in the last few years, a very common kind of translation in iran includes translating abstracts of master’s theses. in this work, the researcher hav...

Journal: :iranian journal of management studies 2015
bagher asgarnezhad nouri ali sanayei saeed fathi ali kazemi

studying the effect of marketing tactical capabilities on the financial performance of the firms is now proposed as one of the most important priorities of marketing researches. however, the results of the studies in many academic fields that are conducted about a specific issue are usually contrasting. meta-analysis is a research approach that helps the researcher to achieve a suitable combina...

ترابی, یوسف, راجی, محمدهادی, پیروزفر, مهدی,

Political marketing is a science embarked on political sociology with the onset of a crisis in democracies. This science was gradually recognized in the context of accepting the idea and meaning in the audience and continued to expand and deepen at both the domestic and international levels. In this research, a new framework for political marketing, called "action-based political marketing", h...

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