in this study, it was intended to investigate the persian native speakers’ perception of gerunds by three different elicitation techniques i.e., written, audio, and pictorial through translation. eighty intermediate learners of english were asked to select persian translation of the gerund formsin these elicitation techniques. they were asked to choose one option from a pair of written first la...

The present paper focuses on the questions of modern advertising science, structure of advertising and elements making actual manipulative influence from the addresser. Advertising encourages product sales, is an instrument of forming ethical standards, values, creating cultural values, standards and mode of behavior that is why the wide system of means for achieving aims of advertisers is need...

In this study, it was intended to investigate the Persian native speakers’ perception of gerunds by three different elicitation techniques i.e., written, audio, and pictorial through translation. Eighty intermediate learners of English were asked to select Persian translation of the gerund formsin these elicitation techniques. They were asked to choose one option from a pair of written first la...

Language users benefit from special phonetic tools in order to communicate linguistic information as well as different emotional aspects and paralinguistic information through daily conversation. Having functions in conveying semantic information to listeners, prosodic features form the essential part of linguistic behavour, manipulating  them potentially can play an important role in transmitt...

language users benefit from special phonetic tools in order to communicate linguistic information as well as different emotional aspects and paralinguistic information through daily conversation. having functions in conveying semantic information to listeners, prosodic features form the essential part of linguistic behavour, manipulating  them potentially can play an important role in transmitt...

Annotation. The spread of globalization and marketing during the last century triggered the proliferation of advertising genres. The goal of advertisements is to persuade consumers to act or think in a textually determined way in order to boost sales of particular commodities and services. In order to capture attention, convey the message and persuade the consumer, advertising texts use a range...

Designing a task with a reasonable level of cognitive complexity has always been important for syllabus designers, teachers, as well as researchers. This is because task manipulation may lead to different results in oral production. The present study was an attempt to explore the effect of this  manipulation  -  based  on  Robinson’s  resource-directing  model  (reasoning  demands, number of el...

A survey-based qualitative-quantitative study of manipulation as a psycholinguistic phenomenon provides good overview statistical significance and knowledge. The use research methods in the current can help us gain more profound understanding how people are able to perceive detect cases language manipulation. It appears necessary emphasize that using research, we not only assess respondents’ op...