In the ESP tradition, genre is often defined as “structured communicative events engaged in by specific discourse communities whose members share broad communicative purposes.” ESP genre research has generated numerous descriptions and explanations of discipline-specific genre exemplars and has produced various pedagogical proposals. However, what learners learn from these genre descriptions an...

Today, influenced by development of global net and scientific-and-technological advance, pedagogy, as well as any other sciences, is changing being strongly drawn towards information-andcommunication technologies as highly prospective modern teaching aids. The article is to analyze in what way the ICT development modifies the English for Specific Purposes (ESP) teaching under the present-day co...

This article reviews and discusses four somewhat contentious issues in the application of corpus linguistics to pedagogy, ESP in particular. Corpus linguistic techniques have been criticized on the grounds that they encourage a more bottom-up rather than top-down processing of text in which concordance lines are examined atomistically. One criticism levelled against corpus data is that a corpus...

Textbooks play an essential role in the teaching of ESP (English for Specific Purposes), especially EFL as a Foreign Language) settings. Finding out philosophical foundation commercial textbook can be basis whether or not that is suitable particular learning context. Hence, this study aims to describe and analyze English Purpose (ESP) coursebook entitled ‘English Accounting’ published by Oxford...

Due to the importance of digital multimodal composing (DMC) in current educational context, researchers this study implemented infographic tasks an English for Specific Purposes (ESP) course at a Vietnamese university and examined EFL students’ perceptions on individual collaborative infographics using Visme. The responses open-ended questions suggested that Visme is convenient suitable tool wh...

In light of a large number of admirable attempts which look at scientific discourse from social, dialogic and interpersonal points of view, the propositions which consider scientific discourse as an interactive endeavor are now well-established. By the force of our social constructivist gyrations, we have developed glimpses of a social, cultural and historical dimension in which the discourse o...

One of the most innovative genres in today’s business communication is product pitch (PP), mainly characterised by its multisemiotic nature (Daly & Davy, 2016), which makes it essential to take a multimodal approach analysis and teaching this genre (Tamarit Skorczynska, 2014; Valeiras-Jurado, 2017). However, despite increasing importance oral field, little research has been conducted on PPs...