نتایج جستجو برای: customer satisfaction

تعداد نتایج: 138155  

پایان نامه :دانشگاه تربیت معلم - تهران - دانشکده تربیت بدنی علوم ورزشی 1391

the purpose of this study is to describe and determine the relationship between relationship marketing, customer satisfaction and intention to revisited in mashhad’s women aerobics clubs. to do this,300 randomly customers from women aerobic clubs were chosen and data was collected through kim relationship marketing questionnaire(2008) and ?=0.92, lim satisfaction questionnaire(2008) and ?=0...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه یزد 1388

this study considers the level of increase in customer satisfaction by supplying the variant customer requirements with respect to organizational restrictions. in this regard, anp, qfd and bgp techniques are used in a fuzzy set and a model is proposed in order to help the organization optimize the multi-objective decision-making process. the prioritization of technical attributes is the result ...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه تربیت مدرس - دانشکده مهندسی صنایع 1387

according to webster and wind (1972) and anderson et al (1987), “organizational buying is a complex process and involves many people from different functional areas, multiple goals and potentially conflicting decision criteria. moreover, the customers of today are also more knowledgeable and selective when making their purchasing decisions. since a key to organizational survival is the retentio...

Journal: :مدیریت بازرگانی 0
محسن نطری دانشیار گروه مدیریت بازرگانی، دانشکدۀ مدیریت دانشگاه تهران، تهران، ایران محمدعلی شاه حسینی استادیار گروه مدیریت mba دانشکدۀ مدیریت دانشگاه تهران، تهران، ایران سیدوحید طباطبائی کلجاهی دانشجوی دکتری مدیریت بازاریابی، دانشکدۀ مدیریت دانشگاه تهران، تهران، ایران

price fairness and price satisfaction is one the most important fields in pricing and also in customer satisfaction. in this research, first the dimensions of price fairness, price satisfaction, customer satisfaction, and customer loyalty are extracted from marketing literature, then five hypotheses are developed. in proposed model, price fairness has direct impact on price satisfaction, custom...

Journal: :حسابداری دولتی 0
سید حسن صالح نژاد استادیار، دانشگاه پیام نور سید حسام وقفی مربی، دانشگاه پیام نور حسنعلی قاسمی کارشناس ارشد مدیریت بازرگانی، دانشگاه آزاد نیشابور زهرا عاقل دانشجوی دکتری مدیریت بازرگانی، قشم

today, electronic banking has essential role in banking industry. challenges facing banking industry led to banks make to use electronic banking and delivery services and products throughout electronic banking. moreover, they are trying to understand their customers' needs and everyday increase service quality throughout electronic banking. this research tries to investigate effect of cust...

Journal: :journal of industrial strategic management 2014
n. imankhan s. eekani m. fakharyan

today, organizations continuously try to find the ways to gain loyal customers because of their advantages. customer to customer interactions has attracted more attention among marketers in which customer-to-customer interactions has been known as one of the most important methods of creating loyal customers. the present paper seeks to propose a service model developed in traveling and tourism ...

Journal: :international journal of information science and management 0
a. ansari university of isfahan, iran, department of manage a. sanayei ph.d. head of itm research group, university of isfahan

mobile technology and mobile learning are considered as important and impressive factors in earning the organizational competencies and achieving competitive advantages and customer loyalty. the purpose of this study is to evaluate the role of mobile technology in customer loyalty. the mellat bank mobile services are entering a new transition period. in response, the banking industrial is shift...

Journal: :international journal of information science and management 0
dr. a. ansari assistant professor faculty of administrative sciences economics university of isfahan, iran a. kheirabadi master student of (mba-marketing) isfahan university, iran s. ghalamkari phd. student of shakhes pajouh institute, isfahan, iran a. r. khanjari master student of (mba-strategic), science and research campus islamic azad university

understanding the antecedents and consequences of customer satisfaction in the mobile communications market is important. this study explores the effects of service quality, trust and perceived value on customer satisfaction, which, in turn, affects continuance intention of mobile services. service quality and customer satisfaction were measured by multiple dimensions. a research model was deve...

Journal: :journal of health management and informatics 0
h forougozar islamic azad university of shiraz, shiraz, iran vr hamidi shiraz university, shiraz, iran p farhadi shiraz university, shiraz, iran m haghshenas shiraz university of medical sciences, shiraz, iran

introduction: customer satisfaction has been suggested as one of the interesting and challenging issues of management in the new millennium. in addition, oral and dental health and the quality of the services the health centers delivered to the patients directly affect the customer satisfaction. therefore, the present study aimed to identify, investigate, and rank the factors affecting the cust...

Journal: :مدیریت بازرگانی 0
علی دیواندری دانشگاه تهران گلناز ترکاشوند ایران - تهران

the purpose of this research is to explore the relationship between after sales service quality and customer satisfaction in informatics services corporation. based on available literature review and guidance of professors and expert people, after sales service elements were identified, which are contact, responsiveness, personnel efficiency, system/product efficiency, system availability, cust...

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