نتایج جستجو برای: customer perceived value

تعداد نتایج: 889175  

Journal: :علوم مدیریت ایران 0
فائزه خادم کارشناسی ارشد مدیریت بازرگانی موسسه عالی آموزش وپژوهش مدیریت و برنامه ریزی. محمد رحیم اسفیدانی استادیار دانشکده مدیریت دانشگاه تهران مهدی خادمی استادیار موسسه عالی آموزش و پژوهش مدیریت و برنامه ریزی

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Journal: :مدیریت بازرگانی 0
بهرام رنجبریان استاد گروه مدیریت، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان، ایران مجید رشیدکابلی استادیار گروه مدیریت، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان، ایران علی صنایعی دانشیار گروه مدیریت، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان، ایران علیرضا حدادیان دکترای مدیریت بازرگانی(بازاریابی)، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان، ایران

today more than ever customer orientation as the most important competitive advantage has gained an increasing importance. this paper aims to examine the relation between perceived value, perceived quality, customer satisfaction, and re-purchase intention in tehran department stores. this is a descriptive survey study. the statistical population of the research is composed of customers of the t...

Journal: :journal of industrial strategic management 2014
a ibrahimi s. h. mansouri

this research offers a comprehensive model to investigate the relationships between services quality, hedonic affect, perceived value and behavioral intentions. the purpose of this study is to build a broader understanding of the determinants of customer satisfaction and behavioral intentions throughout the restaurant services by incorporating the perceptions of hedonic affect in service delive...

Journal: :international journal of information science and management 0
dr. a. ansari assistant professor faculty of administrative sciences economics university of isfahan, iran a. kheirabadi master student of (mba-marketing) isfahan university, iran s. ghalamkari phd. student of shakhes pajouh institute, isfahan, iran a. r. khanjari master student of (mba-strategic), science and research campus islamic azad university

understanding the antecedents and consequences of customer satisfaction in the mobile communications market is important. this study explores the effects of service quality, trust and perceived value on customer satisfaction, which, in turn, affects continuance intention of mobile services. service quality and customer satisfaction were measured by multiple dimensions. a research model was deve...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه سمنان - دانشکده مدیریت و اقتصاد 1392

these days, all department stores make an effort to provide their clients with valuable products in order to project the best image for them. as a result, clients’ comprehension risk will decrease and they will be more willing to repurchase. having a good image is really important for the department stores because it makes an impression on clients’ comprehension of both quality and risk. consid...

In today's highly competitive market, organizations are constantly seeking new ways to create specific value and competitive advantage. As a strategic and valuable source, sales force can be very effective in forming and creating specific value and improve customer loyalty through adding value and credit to the organization. Despite the impact and importance of this, the role sales force plays ...

The development of virtual space leads to an increase in competition in this area, resulting in higher customer expectations of perceived value. Consequently, offering electronic services proportional to or beyond the needs of customers can significantly influence their behavioral intention. Using exploratory approach, relationships among electronic service quality with behaviora...

2010
Hyung Seok Lee

The purpose of this paper is to verify the relationships among service quality, perceived value, customer satisfaction, and customer loyalty in mobile phone service. The study conducted an empirical research. A total of 384 mobile phone users’ responses were collected from Seoul in Korea. The findings show that service quality positively influences customer loyalty. In addition, perceived value...

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