نتایج جستجو برای: consumer attitude
تعداد نتایج: 138952 فیلتر نتایج به سال:
This research paper was designed to examine the influence of corporate social responsibility (CSR) associations and environmental concerns on consumer-retailer love and attitude toward the retailer, as well as the subsequent effects on consumer behavioral intentions regarding the retailer, such as repeat patronage intention and willingness to pay a premium price for products offered by the reta...
The purpose of this study is to propose a model that explains the consumers’ perception of customization in e-commerce. This study suggests two determinants of consumer attitude toward the e-commerce website with customization options: perceived participation and perceived company responsiveness. Consumer attitude was posited to influence consumers’ intention to consider a long-term relationshi...
Internet, as a new channel of WOM, enables consumers to get multiply WOM messages. However, there is a very real consumer situation that consumers may receive opposite messages (positive-negative) from the same sources. According to tie strength, this paper divides e-WOM sources into strong tie sources and weak tie sources, examining how e-WOM sources moderate the influence of e-WOM presentatio...
BACKGROUND Pharmacovigilance concerns the detection, assessment, understanding, and prevention of adverse effects or any other drug-related problems. Consumer pharmacovigilance is the involvement of consumers in adverse drug reaction (ADR) reporting. Assessing healthcare professionals' (HCPs) knowledge of and attitude towards pharmacovigilance and consumer pharmacovigilance is integral to stren...
If consumer participation is to be translated from rhetoric into reality, the attitudes of health professionals need to be addressed. Educational strategies can play an important role, but measures of attitudes are needed to determine the effectiveness of these strategies. This paper seeks to establish the Mental Health Consumer Participation Questionnaire (MHCPQ) on psychometric grounds, and e...
food labels play an important role in well being of consumers. as a part of it, date marking is a valid guide to shelf life of a food. the present study was done in 2010, in smart food center, wollongong; new south wales, australia to determine if the residents are familiar with date marking of food products. data was accumulated by either interview guide or questionnaire method. basic unselect...
Consumers have been spoiled by the quality of Halal products available on the market. However, existing literature has lacked recognition for consumer Halal cosmetic products. Therefore, this study enhances the body of knowledge about consumer attitude and intention to purchase Halal cosmetic products. Specifically, this article will discuss the moderating effect positioning has on attitude wit...
This paper explores consumers' commitment to and conviction about their beliefs in the form of attitude certainty. Based on a review of past research, we present a new framework for understanding attitude certainty and how consumers' attitude certainty is shaped by their resisting or yielding to persuasive messages, or even by their reflections on the evidence supporting their attitudes. We pro...
Brand-extension strategies enhance success chances of new products, even though they expose brand image to dilution risks. The present work analyzes how brand-extension evaluation can affect the current brand image and proposes a theoretical model formed by five main factors related to brand associations, extension congruency and extension attitude. The model estimation includes structural equa...
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