now-a-days graphic design plays a major role in influencing culture, society, business, and customers, in such a way that one could look upon every individual as a potential customer. graphic designers seek to identify customers needs and find an intelligent solution for them. correct identification and understanding of those needs is the first step towards achieving ones goals. marketing knowh...

the outcome of this research is a practical framework for “idea generation phase of new product development process based on customer knowledge”. in continue, the mentioned framework implemented in a part of iran n.a.b market and result in segmenting and profiling this market. also, the critical new product attributes and bases of communication message and promotion campaigns extracted. we have...

It is essential to enact restrictive laws and impose penalties for private sector participants when they play an important role in different sectors of production and trading of commodities. These laws and penalties reduce antitrust activities and protect participants against illegal activities. Therefore, the study and recognition of legal and economic issues related to the competition in diff...

چکیده رقابت پذیری معیاری کلیدی برای ارزیابی درجه موفقیت کشورها،صنایع و بنگاهها در میدان های رقابتی سیاسی،اقتصادی و نجاری به حساب می آید.بدین معنی که هر کشور،صنعت یا بنگاهی که از توان رقابتی بالایی در بازارهای رقابتی برخوردار باشد،می توان گفت که از رقابت پذیری بالاتری برخوردار می باشد.در تحقیقات مختلف، رقابت پذیری در سه سطح ملی،صنعت و بنگاه مورد توجه قرار گرفته که در این میان سطح بنگاه از د...

stock market is run by special regulations. accordingly, analyzing the issues about the relation between the competition law and capital market such as stock market officials and their boundaries in the context of setting, controlling and  enforcing rules, the generality or specificity of such rules, the controllability of stock market in comparison to the general competition rules and the stat...

Expectation has an important role in oil price fluctuation and it seems which one of the important factors is for changing supply behaviour however oil price changes. Identification of mentioned expectation could help us for partly and continuously control the oil market situation.one of the important factor that could have effects on future oil price expectation is volume of current reserve oi...

abstract this paper discusses several commonly used models for strategic marketing¹ including market environmental analysis methods (i.e. swot and pest analysis) and strategic marketing tools and techniques (i.e. boston matrix and shell directional policy matrix)and shows how these models may help a firm to achieve its strategic goals. at first, the main reason for doing this research is de...

Competition has not been an easy task in the field of insurance. Despite the fact that in the recent decades there has been some regulatory changes, and regulators’ approach tends toward more competition and prudential regulation, the regulatory approach to insurance markets from around the world has led to engendering barriers for competition. In this paper, we shall try to examine various ele...

in iran we already use laminate tubes only in cosmetics industry. laminate tube manufacturers via using the most modern technology of the world, faced with the laminate tube market being saturated in cosmetics industry for packaging the cosmetic creams and toothpaste. but considering the great food market and therefore laminate tube features such as beautiful packaging, ease of use for the fina...