this study seeks to examine how a company can select the best intermediary for its marketing channels with minimum of criteria and time. a theoretical framework is proposed based on the most important tasks of intermediary and the criteria to measure them. there are four basic tasks and thirty criteria in three independent levels. subsequently, an exploratory case study in iranian food industry...

This study seeks to examine how a company can select the best intermediary for its Marketing channels with minimum of criteria and time. A theoretical framework is proposed based on the most important tasks of intermediary and the criteria to measure them. There are four basic tasks and thirty criteria in three independent levels. Subsequently, an exploratory case study in Iranian Food industry...

A recent Ontario arbitral award is reshaping the way employers and employees must approach the legal duty to accommodate employees with disabilities in the workplace. Entrenched in both federal and provincial human rights legislation, the duty to accommodate imposes a legal obligation on employers to accommodate employees with disabilities unless such accommodation would cause undue hardship on...

one of the most important behavioral aspects in relationship among the main members of marketing channel is the issue of power and dependence that here we have looked through the source of power and countervailing power and we have considered reputation independence, sale and profits and marketing role dependence. in this research relationship between the two main marketing channel members in h...

It is well known that lower channel profits are achieved in the bilateral (manufacturer-re­ seller) monopoly if manufacturer and reseller independently optimize their respective profits: They take each other's decisions as given i.e., adopt decision rules that ignore their influence on the other channel member. Higher profits are achieved if they coordinate their profit maximiz­ ing decisions. ...

channel activities, particularly those of calcium channels, have vital roles in the process of sperm maturation, motility and sperm-egg interaction. a group of the recently discovered ion channels associated with these processes is four novel channel-like proteins known as catsper (cation channel sperm) gene family. catsper1 and catsper2 show sperm specific expression patterns. however, neither...

decentralization allows channel members to make their decisions, independently. in this decentralized channels, members may have different power to make its decisions. hence, decisions of each member may influence on the other members’ decisions. to model such situations, bi-level programming models are useful. in this study, a supply chain including one manufacturer and multiple competitive re...

This paper investigates the Stackelberg equilibrium for pricing and ordering decisions in a dominant retailer dual-channel supply chain. In a dual-channel sales network, the products are sold through both a traditional, physical retailer and a direct Internet channel. It is assumed that the retailer is the leader and the powerful member of the supply chain has the market power and acts as a lea...

Abstract   Vertical cooperative (co-op) advertising is typically a cost sharing mechanism and coordinated effort by the channel’s members in order to increase demand and overall profits. In this marketing strategy, the manufacturer shares a fraction of the retailer’s advertising investment. This paper studies the advertising and pricing decisions in a retailer-manufacturer supply chain in which...