recent growth and developments in internet and electronic services play a significant role in banking industry all over the world especially in iran. it caused an intensive competition between governmental and non- governmental banks in the field of using e-banking services in a way that each bank attempts to attract more customers using high-quality e-services. ways of delivering services, qua...

due to the increasing importance of internet banking and the critical actions taken by banks in order to offer internet banking services in iran and also according to the increasing number of people using internet banking services, it is essential for bank marketers to understand internet banking customers better. only through this comprehension the marketers are able to develop strategies and ...

due to the increasing importance of internet banking and the critical actions taken by banks in order to offer internet banking services in iran and also according to the increasing number of customers using internet banking services, it is essential for bank marketers to understand internet banking customers better. only through this comprehension the marketers are able to develop strategies a...

banking access is a broad concept that examines issues such as physical availability of banking services for people and businesses, terms and conditions and ease of access to these services, diversity of services and financial regulatory scope .in this paper, based on global data and indicators, we survey the status of countries in the middle east and north africa in terms of various banking de...

Objectives The recent shift, from merely traditional approach providing only financial services to the new trend implying banks can be considered as business partners meeting their whole financial needs and creating a win-win relationship, in customers’ opinion towards banks has made banks try to apply banking marketing strategies to help attract more customers and respond to their needs. Hence...

following the introduction of technology and information technology into the fields of industry, commerce and services, providing various services can be considered as one of the most important parts of the impact of this technology in order to provide part of the accepted financial services. lack of customers' necessity to attend the bank in person as well as offering so many internet ser...

The proliferation of the ICT ,smart phone, mobile technologies and other devices such as tab, note pad has encourage the users, financial organization and banks to use more m-banking services than before. The adoption of ICT varies on country to country according to the nature or characteristics of the people. And now a days, m-banking is considered to be an inseparable factor for financial fir...

The study focuses on the Innovative services provided by the banks as mobile banking, phone banking, card banking, internet banking and inter-branch banking. The study analyse the satisfaction level, usage period and user rate of account holders while using these innovative banking services. The study also focus on the inter relationship between the groups and with in the groups. The broad obje...