The present paper focuses on the questions of modern advertising science, structure of advertising and elements making actual manipulative influence from the addresser. Advertising encourages product sales, is an instrument of forming ethical standards, values, creating cultural values, standards and mode of behavior that is why the wide system of means for achieving aims of advertisers is need...

Given the widespread and deep economic-social consequences of accounting fraud in micro and macro levels of society and the effectiveness of whistleblowing in their discovery and the effect of demographic characteristics on moral behavior as whistleblowing, this study aimed to examine the whistleblowing intentions for accounting fraud including account manipulation and embezzlement based on dem...

in this study, it was intended to investigate the persian native speakers’ perception of gerunds by three different elicitation techniques i.e., written, audio, and pictorial through translation. eighty intermediate learners of english were asked to select persian translation of the gerund formsin these elicitation techniques. they were asked to choose one option from a pair of written first la...

We consider three models of investments in generation capacity in restructured electricity systems that differ by their underlying economic assumptions. The first model assumes a perfect, competitive equilibrium. It is very similar to the old capacity expansion models even if its economic interpretation is different. The second model (open-loop Cournot game) extends the Cournot model to include...

Ein Identitätsmanagementsystem ermöglicht es dem Benutzer, verschiedene Identitäten zu definieren und zu wählen, in welcher Rolle er gegenüber dem Kommunikationspartner auftritt und welche Informationen er über sich offenbart. Das Ziel dieser Arbeit ist es, einen Überblick über existierende Anwendungen für Identitätsmanagement im Internet zu geben und diese hinsichtlich der Erfüllung von Privat...

What is it to have a reason? According to one common idea, the Factoring Account, you have a reason to do A when there is a reason for you to do A which you have—which is somehow in your possession or grasp. In this paper, I argue that this common idea is false. But though my arguments are based on the practical case, the implications of this are likely to be greatest in epistemology: for the p...

This study evaluates the success of the monthly deposit of funds into hypothetical retirement portfolios for the period January 1926 to December 2003. The results of the study indicate that, in general, portfolios with a higher equity portion had a greater likelihood of achieving the desired terminal value. We also find that monthly deposits based on the historical asset class returns generally...

A case of selection and adaptation of weekly work schedules is presented. Weekly work schedules in two franchises of an important retail clothing chain have to be established. Working time accounts are used: each week, an employee can owe the company a certain number of hours or vice versa. Nevertheless, over a certain threshold, the hours have to be paid for by the company and the account bala...

We exploit a unique merchant-level dataset from the monopoly payment card network in China to study payment card pricing. We develop hypotheses associating payment card pricing to card penetration rate, profitability and fraud risk. Our empirical analysis uses the variations in those three factors across industries to show that the card network charges a higher merchant discount for industries ...