The commercial demand for personalized information and services is increasing on the Internet. Therefore, the need for tools and methods to rationalize the information screening process arises and one solution is the use personalization methods. This paper aims to elucidate and structure the concepts, methods and technologies that are related to personalization for commercial purposes on the In...

Information personalization is increasingly viewed as an essential component of any front-end to a large information space. Personalization can achieve both customization of the presentation of information as well as tailoring of the content itself. In this paper we investigate techniques for personalizing information delivery based on metadata associated with diverse information units includin...

As the number of web pages increases dramatically, the problem of the information overload becomes more severe when browsing and searching the WWW. To alleviate this problem, personalization becomes a popular remedy to customize the Web environment towards a user’s preference. In this paper, we presented a User XQuery method for personalization recommendation in semantic web that used in the do...

Personalization is pervasive in the online space as, when combined with learning, it leads to higher efficiency and revenue by allowing the most relevant content to be served to each user. However, recent studies suggest that such personalization can propagate societal or systemic biases, which has led to calls for regulatory mechanisms and algorithms to combat inequality. Here we propose a rig...

This paper presents the results of a research project about personalization of ECommerce applications run by SMEs. The project started with an empirical study about the current state of personalization in E-Commerce applications run by SMEs. The findings encouraged us to start the development of a project method for the development of standard personalization components in ERP systems. The meth...

Personalization of learning environments to the background characteristics of learners, including non-cognitive factors, has become increasingly popular with the rise of advanced technology systems. We discuss an intervention within the Cognitive Tutor ITS where mathematics problems were personalized to the out-ofschool interests of students in topic areas such as sports, music, and movies. We ...

In this paper we present the concept of hybrid personalization, the combination of multiple atomic personalization mechanisms. The idea of hybrid personalization is related to hybrid recommender systems, but works on a conceptual level—it is decoupled from the actual adaptation in the user interface. This has as an advantage that one can optimize the adaptation ‘behind the screens’ or—conversel...

Although personalization is a widely used technology in e-commerce it has not yet gained the importance it should have in mcommerce. With the availability of mobile services operating on huge content sets (e.g. audio archives) the need for personalization rises. In this paper we present the current state of a music personalization system designed to improve a large mobile music portal.

Personalized Web portals are becoming more and more popular. What is unsatisfying with existing sites is that the scope of the personalized content they provide is typically that of the underlying site. Providers of such personalized content typically develop their own, proprietary personalized Web portal. To use different personalization features of different sites users have to hop from one p...

In this paper, we investigate the exploitation of user profiles defined in social tagging services to personalize Web search. One of the key challenges of a personalization framework is the elicitation of user profiles able to represent user interests. We propose a personalization approach that exploits the tagging information of users within a social tagging service as a way of obtaining their...