Research is limited on how accumulated international experience and decision-making style propel internationalising SMEs toward brand orientation. Our study builds a model of the process classical entrepreneurial management principles plus firm's applied logics. An online survey 235 found that adopted logic mediated relationship between cumulative We conclude managers planners must select most ...

Entrepreneurial orientation and the franchise system: organisational antecedents and performance outcomes Type Article URL http://ualresearchonline.arts.ac.uk/6073/ Date 2013 Citation Dada, Olufunmilola and Watson, Anna (2013) Entrepreneurial orientation and the franchise system: organisational antecedents and performance outcomes. European Journal of Marketing, 47 (5/6). pp. 790-812. Creators ...

the main goal followed throughout this research was an identification of the role of environmental variables in entrepreneurial orientation (eo) dimensions, implemented as a correlational research, and by an application of causal model. statistical sample of the study consisted of 1800 cooperative memberships for the selection of which one out of each six regional groups of provinces (as cluste...

The interplay between strategic orientations has received limited attention in manufacturing small and medium enterprises (SMEs).The existing studies have repeatedly called for investigating the impacts of multiple on organizational performance. Moreover, prior research disintegrating orientation assessing their effects Thus, this study is first its nature – market (MO) construct using data fro...

an explanatory survey was carried out in 2008 to investigate the relationship between entrepreneurial orientation (eo), environmental factors, human capital and organizational characteristics vs. entrepreneurial performance among entrepreneurial firms in iranian agricultural sector. data were obtained from a sample of 120 iranian agricultural establishments, using an interview-oriented question...