despite increased availability of online promotional tools for prescription drug marketers, evidence on online prescription drug promotion is far from settled or conclusive. we highlight ways in which online prescription drug promotion is similar to conventional broadcast and print advertising and ways in which it differs. we also highlight five key areas for future research: branded drug websi...

the aim of this paper is to study individuals’ motivations to consume artistic goods in yasuj city located in south-west of iran. methodologically, this is a qualitative research and relevant data is collected by in-depth interviews. a sample consisted of 40 persons (20 males and 20 females), between the ages of 22 to 48 years old were interviewed. the interviews took more than 23 hours. the pl...

fractal, clustering, photography, consumer, capture, organization, management We present an analysis of consumer media capture behavior based on timestamp metadata. We show that it is bursty and is not well described by a Poisson model. We show that it is in fact a fractal process, with fractal dimension characteristic of the capturer. We also present an algorithm for splitting consumer media i...

The media industry is rapidly migrating from tape-based media acquisition and broadcast to filebased workflows. This migration has resulted in many different dimensions of impact on the media content. The transformation of media content occurs at several stages in the flow. The transformation could start from conversion of analog to digital media and be affected by various systems involved in p...

This study investigated the factors influencing trust in travel-related CGM and, in turn, the degree to which trust affects the benefits and impacts of using CGM in the course of planning pleasure trips. An online survey of US Internet users was conducted with a total of 1170 individuals responding to questions regarding their perceptions and use of CGM for travel planning. The findings show th...

The term 'social media' refers to a cluster of applications and online services that support human interaction and content broadcasting and sharing. Current services are isolated islands or 'walled gardens', and are based on a business model that is highly exploitative of individuals and their data. An alternative, consumer-oriented approach is feasible, involving open architecture, inter-opera...

This study examines the innovation in communication media, based on empirical survey results from five countries. First, the authors create a general framework of the media life cycle by exploring the replacement of communication media used in daily life. The shift from voice communications to mobile e-mailing is at the forefront of the media life cycle in the personal communication area. This ...

BACKGROUND Both doctors and consumers have engaged in using social media for health purposes. Social media has changed traditional one-to-one communication between doctors and patients to many-to-many communication between doctors and consumers. However, little is known about the effect of doctor-consumer interaction on consumers' health behaviors. OBJECTIVE The aim of this study was to inves...