This study examines the impact that various incentives to export have on the export marketing performance of Australian export market ventures. The incentives to export used in this study were adapted from Sullivan and Bauerschmidt (1990). The unit of analysis was Australian export market ventures engaged in exporting to foreign markets. Data were gathered via a self-administered mail survey di...

This study considers potential influences of export marketing performance at the individual product-market level. Data were gathered via a mail survey of Thai exporters. The results indicate that ..... are significant determinants of export marketing performance.

the marketing services and marketing margin of pistachio is reviewed as an agricultural product for export. about 90 percent of pistachio production is in kerman province, from which 60 percent is in rafsanjan. the results show that the share of the country in the world pistachio market is decreased in the last 10 years. the main problems for marketing are storing, packing and transporting.

The purpose of this study is to investigate the role of e-commerce marketing capabilities in enhancing Iranian carpet export capabilities via a paradigmatic model. In fact, the present study seeks to identify various factors that may influence the role of electronic marketing capabilities in promoting Iranian carpet export capacity. The identified strategies obtained from the paradigmatic model...

S teel industries play a key role in the national economy and welfare of the society in many steel manufacturer countries. It is found that manufacturing and consuming of steel products would be a key indicator to measure and evaluate economic and industrial performance of a country. Nowadays, countries with the large natural oil and gas resources (e.g. Iran) attempt to select an alt...

Internationalization is a matter of committed decision-making that starts with export marketing, in which an organization tries to diagnose and use opportunities in target markets based on realistic evaluation of internal strengths and weaknesses with analysis of macro and microenvironments in order to gain presence in other countries. A developed model for export and international marketing of...

Internationalization is a matter of committed decision-making that starts with export marketing, in which an organization tries to diagnose and use opportunities in target markets based on realistic evaluation of internal strengths and weaknesses with analysis of macro and microenvironments in order to gain presence in other countries. A developed model for export and international marketing of...

export and the readiness to export constitute the first step of international marketing, which are affected by both internal and external factors of firms. one of the most important internal  factors is the presence of skilled personnel. the purpose of this study was to define the relationship between staff qualification and encouragment with the readiness level of iranian pharmacuetical firms ...