نتایج جستجو برای: marketing models
تعداد نتایج: 956886 فیلتر نتایج به سال:
OBJECTIVE To examine and compare tobacco marketing in 16 countries while the Framework Convention on Tobacco Control requires parties to implement a comprehensive ban on such marketing. METHODS Between 2009 and 2012, a kilometre-long walk was completed by trained investigators in 462 communities across 16 countries to collect data on tobacco marketing. We interviewed community members about t...
The study focuses on identifying and describing the layout models of leading Ukrainian TV channels, which were formed in 2004–2020 connection with changes audience demands, transformations business models, mastering latest technologies. news release is a marketing narrative about current events, mediated by narrators language as sign system. This paper aims to emotionally engage viewers further...
Market share attraction models are useful tools for analyzing competitive structures. The models can be used to infer cross-effects of marketing-mix variables, but also the own effects can be adequately estimated while conditioning on competitive reactions. Important features of attraction models are that they incorporate that market shares sum to unity and that the market shares of individual ...
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