نتایج جستجو برای: consumer behaivour

تعداد نتایج: 61337  

Journal: :مدیریت زنجیره تأمین 0
سمیرا اوسطی آزاده پیری صدیق لاله عدل نسب علی قاسمی

in the modern world today where the margin of error is minimal for the growth and at the same time there is a very competitive and challenging economic environment, it is very significant and crucial that efficiency is being prevailed in the organization through the help of international standards through which the respective organization should maximize their profits and should meet their resp...

2014
Paul Heidhues Botond Kőszegi Takeshi Murooka

We study the welfare effects of an increase in firms’ information about consumer naivete in a simple reduced-form model in which competitive firms can introduce distortionary fees that naive consumers ignore when making purchase decisions. We establish that our model captures many markets—including those for credit, banking, hotels, gambling, and mobile phones—in which consumer naivete has been...

Journal: :اقتصاد و توسعه کشاورزی 0
موتمنی موتمنی مرادی مرادی

abstract awareness of consumer reasons during nutrition choice is very important, because this decision directly affect their health. since beef is one of the essential goods in consumer basket of goods of iranian households, exploring of factors that influence consumers purchase decisions and intentions toward imported frozen beefs in east azerbaijan province – tabriz city is the purpose of th...

2003
Steve Baron Kim Harris

This article contributes, in two ways, to our understanding of the nature, scope, and significance of conversations between strangers in service environments. First, a framework is introduced that provides both academics and practitioners with a summary of the key issues associated with the stimuli, manifestations, and consequences of such conversations. Second, the article reports a market-ori...

2015
Jayani Jayawardhana

Available online xxxx

Journal: :وقایع علوم کاربردی ورزش 0
hossein abdolmaleki department of sport management, faculty of physical education and sport science, karaj branch, islamic azad university, karaj, iran zahrasadat mirzazadeh department of sport management, faculty of sport sciences, ferdowsi university of mashhad, mashhad, iran ebrahim alidoust ghahfarokhhi department of sport management, faculty of sport sciences, university of tehran, tehran, iran

one common aspect of all human beings, regardless of education level, income level, location and so on, is that they are all consumers. the key of success in marketing strategy both in terms of local and global aspects is understanding consumer behavior. so aim of this study was to investigate the role of socio-cultural factors on sports consumer behavior. this research was survey- descriptive....

Journal: :مجله تحقیقات سلامت 0
منصوره عزیززاده فروزی mansooreh azzizadeh forouzi رضا بانشی reza baneshi صدیقه ایران منش sedigheh iranmanesh

introduction: the objective of the study was to develop an instrument to measure patient education content. materials and methods: first of all, literature searches were undertaken to determine current national and international patient education questionnaires. then a forty five item questionnaire was developed. questionnaires were filled by 399 patients in surgery wards of kerman medical hosp...

Journal: :journal of industrial strategic management 2014
f. taherikia m. yadegari

this study attempts to identify and evaluate the factors affecting excessive buying that is of high interests theoretically and practically. at first some scales will be developed based on past researches and existing classifications to represent the logical and conceptual varieties in buying excessively. then, psychometric properties of the scales are tested by analyzing the factors confirming...

ژورنال: :تحقیقات حقوقی 0
محسن صادقی استادیار گروه حقوق خصوصی دانشکده حقوق و علوم سیاسی دانشگاه تهران صادق شمشیری کارشناس ارشد حقوق مالکیت فکری دانشکده حقوق و علوم سیاسی دانشگاه تهران

نظریه هزینه جست وجوی مصرف کننده با محور قرار دادن مصرف کننده، هدف اصلی حقوق علامت تجاری را کاهش هزینه های مصرف کننده در جست وجوی اطلاعات راجع به کالای مورد نظرش می داند. در این مقاله سه اصل حقوقی منتج از این نظریه شامل لزوم استفاده از علامت تجاری، حمایت از علایم متمایزکننده، و منع واگذاری آزادانه علامت تجاری مورد بررسی قرار گرفته و آثار آن ها در رویه قضایی آمریکا و ایران مطالعه شده است. در ادام...

ژورنال: گلجام 2017

Electronic advertising is a process that in addition to the introduction of the product and after-sales service, to inspire customers by means of the Internet for shopping. Electronic advertising due to high speed and low cost marketing of goods is concerned. Due to the expansion of this new advertising method in the present society, This study aimed to assess the views of carpet on Internet ad...

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