In order to optimize the performance appraisal system of sales department media advertising company, this paper takes company H as research object, designs KPI method for personnel based on current operation situation introduces entropy value calculate weight each index ensure objectivity and accuracy index, provides reference scientific setting company.

Most scientists probably share Einstein’s commitment to searching for and revealing the truth. This commitment implies a variety of ethical norms and values, including honesty, integrity, objectivity, openness, freedom, carefulness and fairness (Shamoo and Resnik 2002). However, professional ambitions and rivalries, financial interests, intellectual property disputes, ideological agendas and ot...

This article, in memory of Bernard Diamond, revisits his seminal editorial on the "Fallacy of the Impartial Expert." In a later article he formulated his thesis most succinctly: "There is no such thing as an impartial expert witness; the objectivity of the expert witness is largely a myth." I argue that the implications of his challenging assertion have as yet not been fully recognized. Ultimat...

This course was developed to satisfy in part the requirement that "a program in the principles of scientific integrity" be a part of any training program funded by the National Institutes of Health (NIH) or the Alcohol, Drug Abuse, and Mental Health Administration (NIH "Guide for Grants and Contracts," vol. 18, no. 45, 1989). The booklet On Being A Scientist (National Academy of Sciences, 1989)...

Enormous changes have recently swept through the organization and delivery of medical care. Scholars and students of the health care system and its politics try to make sense of the shift in power to identify and allocate needed resources away from physicians and toward corporate firms. I suggest that we cannot understand managed care unless we understand its power as at least substantially due...

ROLaND RUECkERT In the late 1960s, I was a starving student and Roland Rueckert was a new faculty member in the biochemistry department of the University of Wisconsin. I was looking for lunch money and he was looking for lab staff to wash glassware. After I had finished up the dishes, Dr. Rueckert invited me to assist with some experiments, and my introduction to scientific inquiry began. Rolan...

The problem of subjectivity within psychological research has long been recognized. The practices of scientific psychology, however, continue to assume that objectivity is desirable, even if not completely possible, and that subjectivity is a source of bias that must be minimized or eliminated. Such a dispassionate stance has offered and continues to offer a range of benefits, not least a tight...