The role of the representative and advertisements as information sources is discussed. Emphasis is placed on these as providing only part of the whole data package available to a doctor to enable him to make his prescribing decision.

Background: The purpose of this study was to describe advertisements of children's entertainment products in a popular magazine, Parents, and to determine if they illustrated behavior that was physically active or sedentary. Methods: The sample was comprised of Parents magazines (January 2010 to December 2015). Coding involved determining if the advertisement was promoting sedentary or active b...

Nowadays Newspapers are very common source of information which is easily available to all. It consists of all sorts of news like social news, political news and lots of advertisements. These advertisements/announcements are concentrated on some specific page. This paper proposes a system that can extract contact information like email address, website address and telephone number from newspape...

Online adspaces require the seller/buyer to select a category to post their advertisements. This practice not only causes hindrance to legitimate users while posting their advertisements, but, also deter the user experience as they will see a lot of non-categorized ads due to human error or spam. Classifying advertisements posted on an online adspace can help in spam detection, better informati...

OBJECTIVE To survey the drinking habits of young children with reference to the consumption of plain water, and to estimate the proportion of a child's recommended energy intake contributed by drinks. DESIGN A prospective survey. SETTING Health centres, mother and toddler groups, and infant schools in and around Southampton. SUBJECTS 39 preschool and 66 infant schoolchildren. INTERVENTI...

OBJECTIVE The present study investigates the changes and tracking of dietary behaviours in Norwegian 11-year-olds and examines the association between parental education and dietary tracking over a time period of 20 months. DESIGN Longitudinal data from the Norwegian HEalth In Adolescents (HEIA) cohort study followed up at three time points (2007-2009). SETTING Intakes of fruits, vegetables...

Self-esteem, psychological masculinity and femininity, and attitudes toward women in female athletes were investigated in an attempt to examine the validity o f various stereotypes. Subgroup distinctions based on sport played, level o f commitment to athletics, and experience level were also examined. Seventyone women participating in intercollegiate varsity teams (crew, basketball, squash, and...

This study examines smokers' responses to advertisements for potentially reduced exposure tobacco products (PREP), light cigarettes, and regular cigarettes. A convenience sample of 600 adult smokers reviewed one actual advertisement for each type of product. Smokers ranked the products on health risk, amount of tar, and carcinogenicity, and identified the messages they perceived the advertiseme...

OBJECTIVE To quantify the extent and nature of healthy eating messages Australian consumers are currently exposed through magazine advertising. METHOD Analysis of healthy eating messages in advertisements found in the top 30 Australian magazines between January and June 2005 was conducted. Advertisements were analysed and classified by source, subject, food category, food type, food occasion,...