in this edge, medical tourism is not a new idea. medical treatment is one of the essential demands of human beings and it requires high quality and intensive care. beside western world, few developing countries are playing key roles as medical tourism destinations. india is one of the leading names among these countries. the purpose of the paper is to find the factors influencing the attractive...

The Internet can be a powerful cross-cultural incoming tourism communication tool if used in a proper way. Visitor images of destinations are important drivers of consumer choice and therefore, how destinations provide information to visitors is critically important to image formation. This text first looks at the general features of Internet as a cross-culture communication tool in tourism, ba...

Pictures and text are basically the two elements that drive marketing promotion. That notion is not new to tourism research. What is new is the study of these two elements in an online environment. Content analysis of online pictures and text can provide a clear idea of the destination images that tourism websites are projecting. In this research study the image projections of 10 European Trave...

A modern tourist product, which is adjusted to the needs of new tourists no longer includes a tourist partnership role, but individualisation and personalisation of the experience itself. Should such a base be accepted, it is to be concluded that traditional positioning of destination tourist offers on both macro and micro levels is no longer sufficient, i.e. positioning based on comparative ad...

Tourism destinations are generally delimited and branded based on administrative boundaries, which act as artificial barriers that may reduce the competitiveness of tourism sector. Increasingly, literature is taking a demand perspective (i.e., tourist spatial behaviour) when identifying promoting destinations. This can help to promote more efficiently, particularly in rural areas, where most fl...

abstract airlines brands are getting new identities in the electronic age. because of growing new technologies like internet, there will be new strategic opportunities for airline companies to position their brand. on the other hand, religious tourism's industry has a sustainable market in iran, because of cultural issues. a lot of passengers prefer to do their religious travels with an ai...

The shuttle service in tourism depends on physical accessibility of a destination, on movement within the destination and the transport itself. In today’s world, transport is not just the act of getting to a wanted destination. Moreover, travelling by a certain vehicle can be a tourist attraction, if the transportation means is designed to arouse the feeling of joy and excitement. The purpose o...

Tourism represents one of the most important industries in the global economy. Medical tourism is not a new phenomenon: mankind has traveled to foreign lands to access treatment for many years. Current research in information and communication technology considerably affects the tourism industry by providing innovative tools capable, on the one hand, of supporting tourists in organizing their h...

Tourism destination image is recognized as a relevant factor that influences both the decision making around selecting [...]