Purpose – The purpose of this paper is to present a study of knowledge management understanding and usage in small and medium knowledge-intensive enterprises. Design/methodology/approach – The study has taken an interpretative approach, using two knowledge-intensive South ISFAHAN (Iran) companies as case studies, both of which are characterized by the need to process and use knowledge on a dail...

Abstract It is considered that strategic thinking skills improve entrepreneurial competencies. In order to find out at what extent integrated into entrepreneurship education, the comparative study of master programs was made.

Günümüzde marka olmanın, markalaşmanın getirdiği avantajlar ve yarattığı etkiler bilimsel çalışmalarla desteklenmektedir. Marka kent kavramı, 21. yüzyılda çok sık karşılaşılan terimlerinden birisi olarak karşımıza çıkmaktadır. yaratmak için kenti bir cazibe merkezi haline getirmek gerekmektedir. Cazibe olmak dış yatırımcıları, yerli yabancı turistleri merkezine çekmek çeşitli stratejik girişiml...

The objective of the present study is to provide a strategic entrepreneurial marketing model in the construction industry in the construction companies of the north of the country using the Grounded theory. The present study is a qualitative research which uses Grounded theory by focusing on deep and semi-structured interview and providing an entrepreneurial strategic marketing strategy. In thi...

In small and medium sized enterprises (SMEs), technological advancements create opportunities and decision making challenges. As a result, there is considerable difference in technology adoption decisions implemented by SMEs and their rate of adoption remains low. Although past studies have identified various factors influencing technology adoption by SMEs, there is some consensus that the moti...

Purpose – The purpose of this paper is to consider the understanding and presence of sustainability within entrepreneurship education. The extant literature on sustainability within the entrepreneurship discipline remains extremely limited. Previously, sustainability within an entrepreneurship context has related to economic viability as opposed to sustainability in its broadest sense. This stu...