Objectives: To define and assess 'Consumer Health Informatics' and related emergent issues in an era of new media and of personalisation of care, and from this to define what actions need to be taken to optimise benefits and address risks. Methods: Definition of key concepts; review of health personalisation, emergent health information and communication technologies and knowledge sources avail...

Modern sports/media complex may be the result of complex inactions of communication technologies, social developments, and the increased sophistication of businesses in understanding the intrinsic and extrinsic aspects of consumer behavior. From the promotion options of print media, television and radio, to the self-engaging aspects of Internet sport coverage and gaming, the spectator is rapidl...

Wireless devices are being increasingly deployed in digital homes to deliver demanding applications such as highquality streaming media. To avoid costly interference, they can use frequency-agile hardware to detect and utilize unoccupied wireless spectrum ranges. The challenge is how to manage spectrum among a variety of heterogeneous consumer devices efficiently without expensive control hardw...

Today’s consumers value the knowledge and opinions of others (Lawer and Knox 2006); indeed it is argued that word-of-mouth is replacing traditional mass media in influencing consumer attitudes and brand choice (Urban 2004). Research has suggested that word-ofmouth (WOM) plays an important role in shaping attitudes and behaviours of consumers (Herr et al. 1991). Day (1971) found that WOM was nin...

The undead have infected numerous media forms recently, including prime-time television (The Walking Dead), videogames (Dead Island, Left 4 Dead), comic books (Chaos Campus, Marvel Zombies), classic literature (Pride, Prejudice and Zombies), and stage musicals (Fleshed Out, Musical of the Living Dead). It is ironic that the living dead should be so persistently profitable given that zombies hav...

Does the Internet provide a failsafe against media consolidation in the wake of an easing of media ownership rules? This paper posits a model of news outlet selection on the Internet in which consumers experience cognitive costs that increase with the number of options faced. Consistent with psychological evidence, these costs may be reduced by constraining one’s choice set to “safe bets” famil...

The purpose of this article is to analyze how competitive forces may in‡uence the way media …rms like TV channels raise revenue. A media …rm can either be …nanced by advertising revenue, by direct payment from the viewers (or the readers, if we consider newspapers), or by both. We show that the scope for raising revenues from consumer payment is constrained by other media …rms o¤ering close sub...

Advertising is commonly presented in the context of media articles or programs that are intended to engage the consumer. An important aspect of this engagement is media transportation, where a person not only attends to information but also is absorbed into the narrative flow of a story in a pleasurable and active way. This research examines the effects of the transportation experience produced...

Social media is a group of Internet-based applications that allows individuals to create, collaborate, and share content with one another. Practitioners can realize social media's untapped potential by incorporating it as part of the larger social marketing strategy, beyond promotion. Social media, if used correctly, may help organizations increase their capacity for putting the consumer at the...

A different usability design approach is needed for the emerging class of home infotainment appliances, collectively referred to as the home media station (HMS). Mass-media theory, consumer electronics engineering, content creation and content distribution play a major role towards the human-centered design of home media appliances. Different audience behavior factors, such as the attention spa...