نتایج جستجو برای: promotional activities
تعداد نتایج: 380468 فیلتر نتایج به سال:
The current environmental challenges that most middleand low-income countries have been experiencing has led to new environmentally sustainable and economically viable sanitation solutions, such as waterless systems with source separation of human waste. We conducted a cross-sectional study in eThekwini municipality to explore the post-implementation challenges of urine diversion dehydration to...
Tourism has been featured as a rapidly growing industry with excellent opportunities for business development. There are several success factors which determine the growth of the tourism promotional endeavors of the hotels. This chapter evaluates four of the key success factors related to web based tourism promotion: trust, electronic service quality, usability and accessibility. The theoretica...
Monads are becoming an increasingly important tool for structural functional programming, because they provide a uniform framework for describing a wide range of programming language features. To facilitate program transformation, Fokkinga derived a su cient assumption under which there is a kind of socalled monadic catamorphisms which satisfy several general laws useful for the transformation ...
Upselling is offering an additional product to a customer who just made a purchase. Most catalogers and online sellers in addition to some traditional retailers use upselling. One of the reasons that firms use upselling is to clear inventories of slow-moving items. We investigate the pricing and discounting questions for such an item, which we call the promotional product. In our model, an arri...
There are two main effects from movie piracy: a cannibalization effect which reduces legitimate sales, and a promotional effect which increases word-of-mouth and stimulates sales. While these two effects have been hypothesized, the extant literature has not been able to disentangle them. We show how this decomposition can be measured using a hidden Markov model adapted from MOVIEMOD. Using data...
BACKGROUND A major marketing technique used by pharmaceutical companies is direct-to-physician marketing. This form of marketing frequently employs promotional marketing brochures, based on clinical research, which may influence how a physician prescribes medicines. This study's objective was to investigate whether or not the information in promotional brochures presented to physicians by pharm...
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