Existing approaches to Web personalization often rely heavily on explicit and subjective user input resulting in static profiles which are prone to biases. In this paper we present a usagebased Web personalization system, called WebPersonalizer, drawing heavily upon Web mining techniques, making the personalization process automatic, and dynamic. The system architecture separates the offline ta...

The aim of this research is twofold. Firstly, it analyzes how the two main features of Internet Protocol Television (IPTV), interactivity and personalization, influence both customers’ perceived performance and involvement with a web-based information service. Secondly, it studies whether personalization and interactivity improve customer purchase intentions of this service through IPTV. We dev...

Given the existing limitations and advantages on the mobile Internet, the preferences of users for mobile commerce content and services are noticeably affected. Context-awareness of mobile devices emphasizes the importance of personalization technology. Personalization is more and more used as a way to accelerate the delivery of information to each user, making the site convenient and attractiv...

As is often the case with a good marketing buzzword, the term personalization is used rather loosely today. It has come to stand for an ultimate goal of customer relationship management by businesses. It has also come to mean delivery of information of high relevance to an individual. In any case, given the huge and rapidly growing amounts of computerized information, and the unprecedented leve...

Personalization research for the Cultural Heritage domain has mostly focused on supporting the visitors by automatically creating the narratives and the visit experience. The meSch project shifts the focus of research from visitors to curators and re-designs the personalization process in a context of tangible interaction, to strengthen the role of human-supervised steps in the definition of th...

Personalization has become an essential feature of mobile services of different domains. On the other hand, users have conflicting needs of personalized experience and privacy. This leads to the question of how to maximize the user’s experience of personalized mobile services while keeping privacy. One possible solution is to provide user’s control of their personal data by keeping their user m...

The paper presents a survey of personalization approaches, ranging from personalized web sites to personalized multimedia video programs. One of the main objectives of this work is to find the common concepts that are shared by existing approaches. The proposals are classified according to different dimensions and properties, namely user interaction and content and presentation management. This...

The Personal Reader framework implements a service-based architecture for developing and maintaining personalization functionalities on the Semantic Web, stemming from disciplines like e.g. adaptive hypermedia systems or collaborative filtering systems. A modular framework of components / services for providing the user interface, for mediating between user requests and available personalizatio...