نتایج جستجو برای: behavioral loyalty questionnaire gladden and funk

تعداد نتایج: 16851575  

Journal: :Frontiers in Environmental Science 2021

Environmental/green marketing has emerged as one of the dominant paradigms in recent years. However, aspects, such internationalization, development artificial intelligence, and stress from growing global competitive forces, have brought about changes way leisure farms approach experiential with a significant environmental focus. In this context, concept relationship quality offers an opportuni...

Journal: :مدیریت بازرگانی 0
شهریار عزیزی استادیار گروه مدیریت بازرگانی، دانشکده مدیریت و حسابداری دانشگاه شهید بهشتی، تهران، ایران شهرام جمالی دانشجوی کارشناسی ارشد مدیریت بازرگانی گرایش بازرگانی بین‎الملل، دانشگاه شهید بهشتی، تهران، ایران ایمان صناعی دانشجوی کارشناسی ارشد مدیریت بازرگانی گرایش بازرگانی بین‎الملل، دانشگاه شهید بهشتی، تهران، ایران

branding subject in latest decades became one of the most important research priorities in marketing management domain. this research with aim of goal setting theory an internal branding try to identify effective factors on employee`s commitment and loyalty and brand performance at employee level. statistical society contains all employees at three levels: branch chairman, master operators and ...

پایان نامه :وزارت علوم، تحقیقات و فناوری - دانشگاه علامه طباطبایی - دانشکده علوم اجتماعی 1389

the study aims to achieve research and testing of hypotheses survey techniques and questionnaires to collect information used. 61 questions in the questionnaire included 15 questions and 46 open questions according to research in the study population, girls and their mothers as the value of different children investment should be. mothers according to the research community benefits from havi...

Today, the brand's customer loyalty is key to business success, Many companies try to increase loyalty among customers to expand their brand. The aim of this study was to identify factors influencing the loyalty of purchase decision makers of the clubs and football players to sports apparel brand in the eleventh round of the Premier football League. Methodology of this research was surveying an...

Journal: :مدیریت فرهنگ سازمانی 0
محمد غفاری دانشجوی دکتری بازاریابی، گروه مدیریت، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان حسین رضایی دولت آبادی استادیار بازاریابی، گروه مدیریت، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان فرشید دهقانی اناری کارشناس ارشد مدیریت مالی، گروه مدیریت، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان

the present study was aimed to study the effective factors on the inbound tourists’ loyalty that have traveled to isfahan. the statistical population of this study includes inbound tourists who have traveled to isfahan in november of 2013. a sample of 200 tourists has been selected from this population. the sampling method was convenience sampling. a self-administrated questionnaire has been us...

Journal: :مدیریت فناوری اطلاعات 0
فاطمه محمدی دانشجوی کارشناسی ارشد مهندسی فناوری اطلاعات، دانشگاه قم، ایران امیر افسر استادیار دانشکده مدیریت دانشگاه قم، ایران جواد تقی زاده کارشناسی ارشد مهندسی نرم افزار دانشگاه صنعتی شریف، ایران ملیحه باقری دهنوی دانشجوی کارشناسی ارشد مهندسی فناوری اطلاعات دانشگاه قم، ایران

in today's business world, proper identification of customer’s requirements and a quick response to these requirements is a key to commercial success. increasing customer loyalty affects the profitability and organizations can ensure their long-term interests by means of planning. in today's competitive world, the services provided by the competing company have to be more similar to e...

This article is "Retracted" at 2018/04/04 due to "Plagiarism" totally from "Erdoğmuş, İ. E., & Cicek, M. (2012). The impact of social media marketing on brand loyalty. Procedia-Social and Behavioral Sciences, 58, 1353-1360."

پایان نامه :دانشگاه تربیت معلم - تهران - دانشکده ادبیات و علوم انسانی 1391

the present study aimed at exploring cognitions of iranian english teachers within the context of english for academic purposes (eap). to this end, the cognitions of two groups of eap teachers with respect to their pedagogical content knowledge (pck) and their sense of professional identity (pi) were probed. two language teachers and two content instructors who had at least five years of eap te...

2009
Cheng-Kiang Farn Li Ting Huang

The growth of application service providers has been phenomenal in application service industry worldwide. Application service providers usually provide service which is comprised with modularized and standard components. Customers can easily switch to another supplier based on the comparison between cost and benefit if their service is comprised with modularized and standard components. So, ke...

2012
M Arab SM Ghazi Tabatabaei A Rashidian A Rahimi Forushani E Zarei

BACKGROUND Service quality is perceived as an important factor for developing patient's loyalty. The aim of this study was to determine the hospital service quality from the patients' viewpoints and the relative importance of quality dimensions in predicting the patient's loyalty. METHODS A cross-sectional study was conducted in 2010. The study sample was composed of 943 patients selected fro...

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