Fuzzy Random Utility Choice Models: The Case of Telecommuting Suitability

Authors

  • Amir Reza Mamdoohi Associate Professor, Transportation Planning Department of Civil and Environmental Engineering, Tarbiat Modares University
  • Hossain Poorzahedy Professor, Department of Civil Engineering, Sharif University of Technology, Tehran, Iran
  • Mohammad Kermanshah Professor, Department of Civil Engineering, Sharif University of Technology, Tehran, Iran
Abstract:

Random utility models have been widely used in many diverse fields. Considering utility as a random variable opened many new analytical doors to researchers in explaining behavioral phenomena. Introducing and incorporating the random error term into the utility function had several reasons, including accounting for unobserved variables. This paper incorporates fuzziness into random utility models to account for the imprecision of data intrinsic in human perception and statement. Fuzzy variables are contrasted with random variables, and a model is presented of relationships among real, perceived, and stated/reported conditions. The proposed fuzzy approach is applied to modeling telecommuting suitability, using data gathered from 242 employees in Tehran, Iran to construct fuzzy membership functions of job-tasks to the fuzzy set of telecommuting suitability. The resulting utility function can be viewed as representing the global wisdom of respondents. The enhancement in the fuzzy random utility model results, although modest, is promising and sets the stage for further research in the field of fuzzy logit models.

Upgrade to premium to download articles

Sign up to access the full text

Already have an account?login

similar resources

the application of multivariate probit models for conditional claim-types (the case study of iranian car insurance industry)

هدف اصلی نرخ گذاری بیمه ای تعیین نرخ عادلانه و منطقی از دیدگاه بیمه گر و بیمه گذار است. تعین نرخ یکی از مهم ترین مسایلی است که شرکتهای بیمه با آن روبرو هستند، زیرا تعیین نرخ اصلی ترین عامل در رقابت بین شرکتها است. برای تعیین حق بیمه ابتدا می باید مقدار مورد انتظار ادعای خسارت برای هر قرارداد بیمه را برآورد کرد. روش عمومی مدل سازی خسارتهای عملیاتی در نظر گرفتن تواتر و شدت خسارتها می باشد. اگر شر...

15 صفحه اول

Modeling the choice of choice set in discrete-choice random-utility models

In conventional random-utility models, such as the multinomial logit model, it is assumed that a decisionmaker's choice set is independent of his or her preferences conditional on the explanatory variables of the models. However, there are many situations in which the decisionmaker chooses the choice set, thereby making the independence assumption implausible. For example, if information about ...

full text

Utility of Complex Alternatives in Multiple-Choice Items: The Case of All of the Above

This study investigated the utility of all of the above (AOTA) as a test option in multiple-choice items. It aimed at estimating item fit, item difficulty, item discrimination, and guess factor of such a choice. Five reading passages of the Key English Test (KET, 2010) were adapted. The test was reconstructed in 2 parallel forms: Test 1 did not include the abovementioned alternative, whereas Te...

full text

Fuzzy Constraints, Choice, and Utility

We revisit the notion of fuzzy revealed preference, with the intention of using it in decision making. A decision making agent manages resources that are priced, and it has a certain wealth. We review proposed fuzzifications of preference relations. Although they are well founded, they cannot deal well with decision making under fuzzy constraints. We introduce the fuzzy budget set as a general ...

full text

Incorporating Probabilistic Choice Rules within Random Utility Models of Brand Choice: Theory and Empirical Illustration

Existing random utility models of brand choice behavior, in the tradition of McFadden (1974), are based on the assumption that consumers employ the decision rule of maximum utility to choose a brand. However, there is a rich body of empirical work in mathematical psychology that suggests that consumers choose probabilistically between brands (see, for example, Luce 1959). In this paper, we prop...

full text

My Resources

Save resource for easier access later

Save to my library Already added to my library

{@ msg_add @}


Journal title

volume 1  issue 4

pages  255- 270

publication date 2014-04-01

By following a journal you will be notified via email when a new issue of this journal is published.

Hosted on Doprax cloud platform doprax.com

copyright © 2015-2023