Pastors for Pinochet: Authoritarian Stereotypes and Voting for Evangelicals in Chile

How does a candidate’s religion affect voting behavior in societies without politically salient interdenominational cleavages? Communicating one’s faith should win votes among fellow believers, but in the absence of intergroup competition, it should not directly affect the vote of out-group members. Yet a candidate’s religion can also influence out-group voting behavior via stereotypes that are politically salient. This article uses a survey experiment, conducted prior to Chile’s 2013 election, to examine how priming evangelicals’ historical support for the government of General Augusto Pinochet affects vote intention for an evangelical candidate for Congress. Identifying a candidate as evangelical boosts vote intention among evangelical respondents but does not directly affect members of the out-group. Among right-wing nonevangelicals, the Pinochet prime increases vote intention for an evangelical candidate, but it has no effect for center-left voters. These results suggest that pinochetismo remains salient for a new generation of right-wing voters in Chile.