B2B or Not B2B? The future of B2B and the role of Small and Medium-sized Enterprises from SEE
نویسندگان
چکیده
The struggle of SMEs to enter the B2B marketplace is of a huge importance. Standardized communication should be seen as an asset rather than as a barrier. B2B Frameworks as standards for communication cannot be fully implemented by SMES due to the cost, organizational or managerial decisions and other factors. The power of e-marketplaces can be an option for SMEs to participate in the biggest money making electronic market in the world. How SMEs will participate and if they will participate is discussed in this paper.
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