Beyond Rhetoric to Poetics in IT Invention
نویسندگان
چکیده
Two kinds of discourse typically define scientific productions: logical (epistemology of science) and rhetorical (sociology of science). We suggest that research projects can also be analyzed as poetical productions. While rhetorical strategies anticipate controversies and deploy techniques to defend projects and findings, poetical practices deepen the cultural and symbolic dimensions of technologies. Based on use cases that show different ways the poetics come to bear on research and development projects in information technology (IT), we discuss the play on words and images and how they contribute to the definition and creation of a new technology within research projects. Three cases of poetical practices are presented: naming technologies, christening projects, and designing logos. We give examples of naming and project identity formation to underscore how such a poetic stance impacts projects. Images and words help people imagine what the technology is about by giving imaginary traits and cultural substance. This paper’s analysis is a call for further work exposing the value of conscious use of poetical approaches to deepen the framing of IT projects.
منابع مشابه
Towards a theory of choice poetics
Digital games that include narrative often let their players influence it, and this is seen as a highly desirable quality in some genres. This influence often takes the form of explicit choices within a fixed layout of branching plot lines. Traditional narrative theory does not suffice when analyzing how these game-stories function, because it has nothing to say about how players interacting wi...
متن کاملHopkins' Rhetoric: between the Material and the Transcendent on Behalf Of: Poetics and Linguistics Association
This article addresses the problem of the ‘inscription’ of religious meaning within the poetic descriptions of the material world and existential experience; it analyses this problem with reference to the poetry of Gerard Manley Hopkins. The article begins with a brief review of Hopkins’ poetic goals, and then turns to the interrelations between the thematic and rhetorical concerns in his writi...
متن کاملNeurocognitive poetics: methods and models for investigating the neuronal and cognitive-affective bases of literature reception
A long tradition of research including classical rhetoric, esthetics and poetics theory, formalism and structuralism, as well as current perspectives in (neuro)cognitive poetics has investigated structural and functional aspects of literature reception. Despite a wealth of literature published in specialized journals like Poetics, however, still little is known about how the brain processes and...
متن کاملThe Poetics of Game Design, Rhetoric and the Independent Game
This paper approaches the question about games as art from a fundamentally different perspective. Instead of asking questions of visual aesthetics and pursuing analogies to film or commercial arts, it demonstrates an even clearer analogy to poetic forms. Allying common practices in independent games in particular, this paper serves as an illustrative demonstration of the poetics of game design,...
متن کاملTowards a Poetics of Childhood Ethics in Abbas Kiarostami’s Cinema
Abbas Kiarostami set out his cinematic experience with works for children and about them. Despite the significant place this early phase of his oeuvre possesses in Iranian cinema, little has been done to analyze the ethical relations in these works. The major claim of this research project is that there are two major ethical conditions at the heart of ...
متن کامل