Tourist Attraction, Satisfaction, and Behavioral Intention of Industrial Tourist: Economic Factors as Moderator
نویسنده
چکیده
This study examined the relationship between satisfaction and behavioral intention as they relate to tourist attractions in Taiwan. Structural equation modeling was conducted using data from 376 industrial tourists. The findings reveal that the only the effects of tourist attraction, but also satisfaction, on behavioral intention, are supported. Furthermore, economic factors play a moderating role in the satisfactionbehavioral intention model.
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