Challenges Facing Smallholder Farmers’ Ict-based Market Information Service (mis) Projects: the Case of Brosdi and Wougnet in Uganda

Access and use of information and communication technologies (ICTs) by the smallholder rural farmer is envisaged to improve their welfare due to increased access to input and output markets. This study analyzes the constraints to the use of such tools for market linkage in Uganda and policy implications. The paper draws from a case study of two local organizations ICT-based projects namely, Busoga Rural Open Source Development Initiative (BROSDI), and Women of Uganda Network (WOUGNET). The constraints identified include lack or poor to ICT tools, poor ICT infrastructure, inadequate resources and high levels of poverty, low levels of literacy, inappropriate modes of information transfer, socio-cultural dynamics and sustainability issues. The paper argues that reaching the poor illiterate smallholder farmers requires redesigning the information content and delivery modes so that the information comes in audio form and in ICT tools that do not require literature. Also the government and private sector need to work hand in hand to ensure access and usability of ICT tools in rural areas by the former investing more in making electricity available in rural communities and the latter extending network boosters to remote rural areas