Impeding Barriers for E-commerce Adoption in Libya

Advances in electronic transaction have uniquely transform business transaction strategies through convenient and low cost medium. Though electronic commerce (e-commerce) has found its way into many organization globally, numerous studies reported that its adoption have been constrained by inefficient operation and lack of infrastructural facilities. These barriers have been recognized to have affected the size and profitability of companies that solely depend on electronic-based transaction for all business activities. E-commerce is a profit oriented transaction strategy that facilitates faster and wider business transaction from broad contexts of economic value and value creation via internet. Owing to the need to improve the effectiveness of business transaction network, this paper reported the barriers towards e-commerce adoption in Libya. These barriers represent the obstacles that prevent the successful adoption of e-commerce based economy in Libya. The viability and implementation concerns associated with the adoption of e-commerce application were reported. Result confirmed that barriers exist however; opportunities are within reach to enhance effectiveness and efficient e-commerce integration into organization in Libya. The outcome of this research could be integrated as apart of Libya’s strategic economic plan that harnesses the potentials of ecommerce.