How Should Alliances Structure New Product Development Projects?
نویسنده
چکیده
منابع مشابه
Copyright Academy of Management Learning and Education
Under tremendous pressure to grow, the decision makers for many firms pursue a variety of growth paths for their organizations including internal development, alliances, and mergers and acquisitions (M&A's). Despite significant investments and efforts, the outcome of many of these endeavors is dismal-around 70% of M&A's fail and, though somewhat less known, the fate of the other growth strategi...
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