Good intentions, bad habits, and eects of forming implementation intentions on healthy eating
نویسندگان
چکیده
A ®eld experiment demonstrated that forming implementation intentions was eective in changing complex everyday behavior, in this case establishing a healthier diet. Implementation intentions concerned a speci®c plan for when and how to act. The eect of implementation intentions was additive to the prediction of healthy eating by behavioral intentions to eat healthily. Implementation intentions were pitted against individual dierences in counterintentional (unhealthy) habits. The eects of implementation intentions and counterintentional habits were independent, suggesting that implementation intentions did not break the negative in ̄uence of unhealthy habits, and yet managed to make those with unhealthy habits eat healthier in habit-unrelated respects. Copyright # 1999 John Wiley & Sons, Ltd.
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