Michael Porter’s Contribution to Strategic Management
نویسندگان
چکیده
منابع مشابه
A model approach Generating strategic options by Adrian Sims
Michael Porter’s Three Generic Strategy model is one of the best known in strategic management. However in the Management Accounting – Business Strategy exam, few marks are awarded just for explaining such a model. Candidates must also be able to assess the quality of the model, suggest how it may be used and apply it to relevant cases. Strategic option generation forms an important part of the...
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