Sustainable Business: Opportunity and Value Creation

Sustainable Business: Opportunity and Value Creation Andrea L. Larson Assistant Professor of Business Administration Darden Graduate School of Business Administration University of Virginia P.O. Box 6550 Charlottesville, Virginia 22906-6550 (804) 924-3221 (804) 243-7677 fax [email protected] Elizabeth Olmsted Teisberg Associate Professor of Business Administration Darden Graduate School of Business Administration University of Virginia P.O. Box 6550 Charlottesville, Virginia 22906-6550 (804) 243-7689 (804) 243-7676 [email protected] Richard R. Johnson Research Assistant Darden Graduate School of Business Administration University of Virginia P.O. Box 6550 Charlottesville, Virginia 22906-6550 (804) 924-3920 (804) 243-7677 FAX [email protected] Sustainable Business Special Issue Interfaces Revised: May 11, 1999 We would like to thank Mike Rothkopf for his helpful comments and to thank the following organizations for funding this project: The Darden School Foundation, the Genzyme Corporation, the Batten Center for Entrepreneurial Leadership, and the Tennessee Valley Authority.