investigating the impact of market orientation and entrepreneurial orientation on innovation in smes
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Impact of Market Orientation and Innovation on Entrepreneurship and Value Creation for Customers in Food Industry’ SMEs
The present research carried out to study the relationship of market orientation and innovation and their effect on entrepreneurship and value creation for customers. To do so, as the sample was unlimited, 241 active companies in agriculture and food industry were selected as the samples by random sampling method. Via standard questionnaire, we gathered data on managers and senior experts' opin...
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One of the emerging research areas in the strategic orientation is how to transfer different orientations from the commercial sector to the non-profit sector. Therefore, the objective of this study is to determine the mediating effect of Learning Orientation on the Market Orientation, Social Entrepreneurial Orientation, and Organizational Performance in the non-profit sector. The data from more...
متن کاملThe Impact of Leadership and Organizational Culture on Entrepreneurial Orientation
This research as a practical, quantitative, and descriptive survey was conducted with the aim of studying the impact of leadership styles and organizational culture on employees' entrepreneurial orientation. The statistical population included 110 employees of Saveh educational organization. By using the method of random sampling, 68 people were selected as the sample. Data analysis was conduct...
متن کاملThe Impact of Leadership and Organizational Culture on Entrepreneurial Orientation
This research as a practical, quantitative, and descriptive survey was conducted with the aim of studying the impact of leadership styles and organizational culture on employees' entrepreneurial orientation. The statistical population included 110 employees of Saveh educational organization. By using the method of random sampling, 68 people were selected as the sample. Data analysis was conduct...
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Today, market orientation plays a vital role in determining customers’ needs and success of organizations. Market orientation has also influenced various organizations’ measures including innovation. Therefore the aim of this research is to study the role of market orientation in innovation of bodybuilding clubs of Golestan Province. The population of this study comprised all 170 ma...
متن کاملMarketing and Entrepreneurial Orientation in Exporting SMEs
This paper is based on the first, qualitative, phase of a study aimed at enhancing understanding of SME growth through exporting. It investigates the reasons for the export success of twelve SMEs in the South West of England, exploring export market and entrepreneurial orientation in these companies, within the context of organisational culture. The second, quantitative stage of the research wi...
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عنوان ژورنال:
پژوهشنامه بازرگانیجلد ۱۷، شماره ۶۵، صفحات ۱۱۵-۱۳۶
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