Virtual skin: Assessing Player Experience of Attractiveness with the User Experience Questionnaire (UEQ)

نویسندگان

چکیده

There are numerous subfields within visual communication, one of which is new media, alongside conventional practices such as advertising, photography, the web, animation, and signage. Blogs, social video games, email pervasiveness smartphones have all resulted in emergence media that inextricably linked to internet online environment. since first mobile game, "Tetris", 1994 “Snakes" 1997, element games has evolved significantly, culminating modern-day gaming world. These changes involved progress from black white images early variety colours used game visuals today creation virtual goods in-app games. A skin these or items synonymous with a appearance, outfit cosmetic item can be modify enhance appearance player's avatar. This purely aesthetic nature, serving no functional purpose. Among players, desire for undeniable. Apart "beauty factor," another hidden value inherent players' perceptions their interactions items. To determine attractiveness preliminary research on evaluation was conducted ascertain recent skins they had in-game. The purpose study identify players’ used. conduct research, Standard User Experience Questionnaire (UEQ) product. UEQ composed six scales twenty-six assess hedonic pragmatic level. Thirty respondents were chosen, data analysis performed using Data Analysis Tools. product's benchmark divided into five UX quality categories: excellent, good, above average, below bad. results indicate stimulation an excellent proxy efficiency average; meanwhile, attractiveness, perspicuity, dependability, novelty average.

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ژورنال

عنوان ژورنال: International Journal of Art & Design

سال: 2021

ISSN: ['2710-5776']

DOI: https://doi.org/10.24191/ijad.v5i2.4