Validating an instrument for measuring brand equity of CSR driven organizations in Malaysia
نویسندگان
چکیده
منابع مشابه
Measuring the Financial Value of Brand Equity:
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ژورنال
عنوان ژورنال: Management & Marketing
سال: 2017
ISSN: 1842-0206
DOI: 10.1515/mmcks-2017-0015