The Seller’s Marketing Techniques to Benefit Form the Buyer’s Weaknesses
نویسندگان
چکیده
منابع مشابه
Agent strategies: for sellers to satisfy purchase-orders, for buyers to select sellers
Electronic trade introduces agents|sellers and buyers|with multiple challenges. In this paper we address one of these challenges. We provide new understandings regarding strategies that agents, each representing a buyer or a seller, can use in dynamic electronic markets. In particular, we examine strategies for sellers to decide which purchase-orders to satisfy in the face of stock shortages. W...
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ژورنال
عنوان ژورنال: Management and Business Research Quarterly
سال: 2018
ISSN: 2651-3129
DOI: 10.32038/mbrq.2018.01.02