The Charisma of Fruits: From Greek Mythology to Genesis

Concerned with the representations of fruits in Greco-Roman mythology and Genesis, this paper first explores various meanings charis its conceptualization, their embodiments. It then addresses object agency, before questioning possible propriety certain visual textual narratives to emanate and/or appropriate charisma. To do so, presents a discussion linguistic conceptual mutability malleability term ‘charis’ conceptualization into charisma, as well manifestations or translations fruits, thus transforming latter (accidental) actors. Finally, study provides an exploratory reflection on ambiguity metamorphic aspect “charismatic” context myths Genesis narrative represented arts, translation fairy tale modern advertising campaigns.