Strategic Customer Behavior, Commitment, and Supply Chain Performance
نویسندگان
چکیده
منابع مشابه
Strategic Customer Behavior, Commitment, and Supply Chain Performance
T paper studies the impact of strategic customer behavior on supply chain performance. We start with a newsvendor seller facing forward-looking customers. The seller initially charges a regular price but may salvage the leftover inventory at a lower salvage price after random demand is realized. Customers anticipate future sales and choose purchase timing to maximize their expected surplus. We ...
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ژورنال
عنوان ژورنال: Management Science
سال: 2008
ISSN: 0025-1909,1526-5501
DOI: 10.1287/mnsc.1080.0886