Strategi Pemasaran Asuransi Syariah di Indonesia

Sharia insurance, also known as takaful, at-ta'min, or tadhamun, is an effort to help and protect each other between participants whose operational legal principles are based on Islamic law. Without intending precede destiny, insurance can be intended a preparation deal with possible risks. itself has the potential grow along increase in financial market Indonesia. The purpose of this paper find out how sharia marketing strategies tactics easily accepted by community. This study uses literature review library research descriptive approach which part qualitative.
 Keywords: Insurance, Marketing strategy, tactics.