Scientific Mapping for Advertising in Recent Decades: A Citespace Bibliometric Analysis

نویسندگان
چکیده

برای دانلود باید عضویت طلایی داشته باشید

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

Study of acupuncture for low back pain in recent 20 years: a bibliometric analysis via CiteSpace

BACKGROUND Acupuncture has been applied to relieve low back pain (LBP) in many countries. However, a bibliometric analysis of the global use of acupuncture for LBP is rare. OBJECTIVE The aim of this study was to demonstrate the state of the art and trends concerning the global use of acupuncture for LBP in recent 20 years. METHODS Literature relating to acupuncture for LBP from 1997 to 2016...

متن کامل

YouTube in scientific research: A bibliometric analysis

YouTube has become the object of scientific research in different subject areas. This study aims to provide an overview of the citation rate of YouTube since its launch in February 2005, based on the Scopus citation database. The total number of citations to YouTube in Scopus in the 12 year period was 36,486 of which the highest number of citations was 8,145 in 2016. It is also shown that YouTu...

متن کامل

Review of "CiteSpace: A Practical Guide For Mapping Scientific Literature" by Chaomei Chen

Overview One of the hallmarks of the current era is the availability of a wide assortment of scientific research in the form of peer-reviewed scientific literature. However, while the world has shrunk thanks to the almost global online connectivity, the expansion of the corpus of scientific literature is at such scales that the indices covering citations are often unable to keep up as noted by ...

متن کامل

Combining full text and bibliometric information in mapping scientific disciplines

In the present study results of an earlier pilot study by Glenisson, Glänzel and Persson are extended on the basis of larger sets of papers. Full text analysis and traditional bibliometric methods are serially combined to improve the efficiency of the two individual methods. The text mining methodology already introduced in the pilot study is applied to the complete publication year 2003 of the...

متن کامل

a time-series analysis of the demand for life insurance in iran

با توجه به تجزیه و تحلیل داده ها ما دریافتیم که سطح درامد و تعداد نمایندگیها باتقاضای بیمه عمر رابطه مستقیم دارند و نرخ بهره و بار تکفل با تقاضای بیمه عمر رابطه عکس دارند

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

ژورنال

عنوان ژورنال: International Journal of Japan Association for Management Systems

سال: 2020

ISSN: 1884-2089,2188-2460

DOI: 10.14790/ijams.12.103