Rethinking Critical Metaphor Analysis

Rethinking Metaphor

The study of conceptual mappings, including metaphoric mappings, has produced great insights over the past several decades, not only for the study of language but also for the study of such subjects as scientific discovery, design, mathematical thinking, and computer interfaces. This tradition of inquiry is fulfilling its promises, with new findings and new applications all the time. Looking fo...

Rethinking the Connection of Metaphor and Topos

Having survived the «death of rhetoric» (R. BARTHES 1985: 115), metaphor has become the centre of intensive research by philosophers of language and linguists in the twentieth century. Nowadays it is widely accepted that metaphor is not reducible to «a sort of happy extra trick with words» (I. A. RICHARDS [1936] 1964: 90), but is rather said to be a fundamental principle of linguistic creativit...

Critical Discourse Analysis and Metaphor : Toward a Theoretical Framework 1

Critical Discourse Analysis (CDA) explores the role of discourse structures in constituting social inequality. Metaphorical structure, however, has received relatively little attention in explicit CDA. The paper aims to redress this by developing a coherent theoretical framework for CDA and metaphor. This framework adopts conceptual blending theory over conceptual metaphor theory, where the lat...

The study of metaphor as part of critical discourse analysis

Critical Discourse Analysis and Metaphor : Toward a Theoretical Framework

Critical Discourse Analysis (CDA) explores the role of discourse structures in constituting social inequality. Metaphorical structure, however, has received relatively little attention in explicit CDA. The paper aims to redress this by developing a coherent theoretical framework for CDA and metaphor. This framework adopts conceptual blending theory over conceptual metaphor theory, where the lat...