PROPAGANDA VE ALGI YÖNET?M?: NAZ? ALMANYASI ÜZER?NDEN B?R DE?ERLEND?RME
نویسندگان
چکیده
1. Dünya Sava??’nda al?nan yenilgiyle Hitler propagandan?n önemini kavram?? ve propaganday? kitle ileti?iminde bir yöntem olarak kullanmaya ba?lam??t?r. Goebbels’in fikir liderli?inde yürütülen alg? yönetimi propaganda uygulamalar? hem iktidara gelmeden önce de geldikten sonra yo?un ?ekilde kitleler üzerinde uygulanm??t?r. Pek çok ara?t?rma Nazi Almanyas? dönemini incelemi? olsa da, uygulamalar?n?n hangi tekni?e dayand???n? gösteren çal??malar enderdir. Buradan hareketle bu çal??man?n amac?, Almanyas?’nda kullan?lan uygulamalar?n? Propaganda Analizi Enstitüsü’nün (1938) Shabo’nun (2008) teknikleri üzerinden ortaya koyarak için nas?l kullan?ld???n? göstermektir. Çal??ma, öncelikle tekniklerine kavramsal aç?kl?k getirmekte, ard?ndan tekniklerin Almanyas?’ndaki uygulamalar?na yer vermektedir. Çal??mada tekniklerinin yönetiminin arac? kullan?ld??? görülmü?tür.
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ژورنال
عنوان ژورنال: Öneri
سال: 2021
ISSN: ['1300-0845', '2147-5377']
DOI: https://doi.org/10.14783/maruoneri.822296