President's Page: Comparative Effectiveness

Multi-society Presidents' page: The value of membership in your sub-specialty society.

Web Home Page Complexity and Communication Effectiveness

To date, little research has been conducted to explore how consumers perceive and use the Web as an advertising medium. Although numerous guidelines for Web home page design exist, the vast majority of advice is based on opinion, personal experience or observation, not necessarily on empirical evidence. A combination of research methods (focus groups, interviews, and experiments) is used to ide...

Presidents, Vice Presidents, and Death: Closing the Constitution's Succession Gap

Underwriting the presidents.

The United States has had 43 presidents. We examined whether they survive significantly longer or shorter than their contemporaries. We found that survival was better for presidents elected in the 1789-1841 and 1933-2001 periods (SMRs of 0.7 and 0.6, respectively), but worse for those elected in 1845-1929 (SMR = 2.9). We also found increased mortality during the years lived in office (SMR = 1.4...

Comparative effectiveness and comparative costs.

Kilbridge correctly points out that comparative effectiveness research (CER) does not require cost data. It should also be pointed out, however, that the composition of the quality-adjusted life-year (QALY) gain of one intervention over another—whether the QALY gain is achieved mainly in the dimension of longevity or in the dimension of quality of life—has real consequences in terms of comparat...